PRIVACY POLICY

Last Updated: March 17, 2025

heavenly wtf LLC and its affiliates (“heavenly wtf,” “we,” “us,” or “our”) value your privacy and are committed to protecting your personal information. This Privacy Policy outlines how we collect, use, and safeguard your information when you visit our website (“Site”), interact with our social media pages, or use any services owned or operated by heavenly wtf.

What This Policy Covers

This policy applies to personal information collected through our website, mobile applications, and any related digital platforms (collectively, the “Services”), as well as in any direct interactions with us. It does not cover information collected through external websites or services that are not operated by heavenly wtf, including third-party platforms.

Updates to This Policy

We may update this Privacy Policy periodically to reflect changes in our practices or for legal and regulatory reasons. Any modifications will be posted here, and in some cases, we may notify you via email or other means. Your continued use of our Services after any changes constitutes your acceptance of the revised policy.

1. Purpose

Your privacy matters to us. This Privacy Policy reflects our commitment to transparency, integrity, and the protection of your personal information. We want you to feel confident when shopping with us, knowing how your information is collected, used, and safeguarded.

This policy explains what types of personal data we collect when you visit our website or engage with our brand, how we collect and use it, who we share it with, how long we retain it, and your rights regarding this information. We also outline the measures we take to protect your data and how you can contact us with any privacy-related concerns.

As part of our operations, we collect personal information to fulfill your orders, enhance your shopping experience, and maintain the functionality of our website. This includes ensuring security, troubleshooting technical issues, conducting research for product development, and maintaining the overall quality and safety of our platform.

2. What Personal Information We Collect

heavenly wtf LLC collects personal information when you interact with our website, make purchases, or engage with our content. This may include identifying details such as your name, shipping and billing address, email address, phone number, and unique personal identifiers. We also collect information related to your transactions, including order history, payment details, and records of products or services purchased.

In addition to the details you provide, we may gather demographic information such as gender or other characteristics you choose to share. Your activity on our website, including browsing history, search behavior, and engagement with our digital content, may also be collected. From this data, we may generate insights into your shopping preferences, interests, and interactions with our brand to improve your experience.

To enhance our services, we may maintain records of your product interests and purchase history. Providing personal information is optional, but choosing not to share certain details may limit our ability to fulfill orders or provide specific services as required by law.

3. How We Collect Personal Information

We collect personal information in two main ways: information you provide directly to us and information collected automatically through cookies and other tracking technologies.

Personal information you provide includes details you share with us when interacting with our website, such as making a purchase, filling out online forms, creating an account, subscribing to our emails, entering contests or giveaways, participating in surveys, submitting reviews or other content, or reaching out to us through our contact forms, email, or social media.

In addition to the information you provide, we automatically collect certain data to improve our website functionality, enhance your shopping experience, and prevent fraudulent activity. This may include details about your device, such as your IP address, browser type, operating system, and language settings. We also track how you interact with our website, including pages visited, time spent on the site, clicks, referring websites, and shopping activity such as products viewed, added to cart, or purchased. Engagement with our marketing efforts, including email interactions and ad performance, may also be monitored.

Cookies and other tracking technologies help us personalize your experience and recognize your preferences. A cookie is a small file stored on your device that allows us to remember certain settings and improve website performance. We may also use web beacons, pixel tags, or other tracking tools to analyze site activity. You have the option to manage your cookie preferences through your browser settings, and where required by law, we will obtain your consent before using cookies or similar technologies.

4. How We Use the Personal Information We Collect

We use the personal information collected through our website to provide and improve our services, fulfill transactions, and communicate with you. The legal basis for processing your information may depend on your interactions with us and applicable regulations. In some cases, processing is necessary to fulfill a contract with you, such as completing your purchase, handling customer support inquiries, or managing your account. In other instances, we process your data based on our legitimate business interests, including enhancing our website, improving customer experiences, analyzing trends, and protecting against fraud or security threats.

In compliance with legal obligations, we may process your information to meet regulatory requirements, respond to legal claims, or cooperate with law enforcement. If required by law, we will seek your consent before using your data for certain purposes, such as sending marketing emails. You have the option to manage your preferences, including unsubscribing from promotional communications, by adjusting your settings or following the instructions in our communications.

Additionally, we use personal information to develop and optimize our business, create and refine products, enhance marketing strategies, personalize content, and conduct data analysis. This information allows us to better understand consumer behavior, refine our advertising efforts, and ensure that our services align with customer interests. If necessary, we may also process your information to investigate or prevent fraudulent activities, manage risks, enforce our policies, or comply with industry standards.

When required by law, we will notify you of any additional purposes for which we may use your personal information and provide details regarding our legal basis for doing so. If you have any questions about how we use your data, you may contact us through the information provided in the “Contact Us” section of this Privacy Policy.

5. When Do We Share Personal Information?

We do not sell or share your personal information with third parties, except as necessary to operate our business, fulfill your orders, or comply with legal requirements. Any information collected is used solely for the purposes described in this Privacy Policy.

In certain cases, we may share personal information with trusted service providers who assist in processing payments, shipping orders, or maintaining our website. These providers are required to protect your information and use it only for the services they provide to us.

If required by law, we may disclose information to comply with legal obligations, respond to requests from authorities, or protect our rights. We do not share personal data for advertising purposes or with external marketing agencies.

Service Providers

We work with third-party service providers to operate our website, process transactions, and deliver our products and services. These providers may assist with payment processing, order fulfillment, website hosting, email communications, analytics, and other business functions. When necessary, we may share personal information with these service providers, but only to the extent required for them to perform their services on our behalf. These partners are required to maintain the confidentiality and security of your information and are prohibited from using it for any other purposes.

Social Media

We use social media platforms for marketing and promotional purposes. If you engage with us on platforms like Instagram, TikTok, or Facebook, your interactions may be used to personalize content and promotions related to our brand. Some social media platforms may allow us to match your email address with registered accounts to show relevant ads. You can adjust your privacy settings on these platforms to control how your information is used for targeted advertising. We do not receive personal data from these platforms beyond what you share with us directly.

Legally Required Disclosures

In certain situations, we may be required to disclose personal information to comply with legal obligations, government requests, or regulatory requirements. This may include responding to subpoenas, court orders, or legal investigations. We may also share information when necessary to protect our business, customers, or legal rights, such as preventing fraud, enforcing our policies, or addressing security concerns.

Business Transfers

If we undergo a business transition, such as a merger, acquisition, or sale of assets, personal information may be transferred as part of that process. In such cases, we will ensure that your data remains protected and that any changes to how it is used are communicated in accordance with this Privacy Policy.

6. How Long We Retain Personal Information

heavenly wtf LLC retains your personal information as long as necessary to fulfill the purposes outlined in this Privacy Policy. This typically means we will keep your data for the duration of our relationship with you, such as while your account remains active or while you continue to use our services. Additionally, we may retain certain information to comply with legal requirements, resolve disputes, or enforce our agreements.

If you wish to request the deletion or restriction of your personal data, you may contact us as outlined in the Your Rights section below. We will assess such requests in accordance with applicable laws.

7. Your Rights

Depending on your jurisdiction, you may have certain rights regarding your personal information. You have the right to receive clear and transparent information about how we use your data and what rights you have under this Privacy Policy.

We provide you with choices regarding the personal information we collect. When you share your information with us, you may have the option to opt in or out of receiving marketing communications such as promotional emails, newsletters, or event invitations. You can withdraw your consent at any time by updating your communication preferences, using the “Unsubscribe” feature in emails, or by contacting us directly.

If you choose to opt out of receiving promotional messages, please note that this does not affect our ability to communicate with you regarding orders, transactions, account updates, or other necessary business-related communications.

You may also request access to the personal information we hold about you, request corrections or updates, or ask us to delete your data where permitted by law. In some cases, you may have the right to request that we transfer your data to another service provider where it is technically feasible.

To exercise any of these rights, please contact us as outlined in the Contact Us section. If you reside in the UK or the European Economic Area (EEA), you may also file a complaint with your local data protection authority if you believe your rights have been violated.

We strive to respond to all requests in a timely manner and in compliance with applicable laws. However, we may require verification of your identity before processing certain requests. While we generally provide information free of charge, we reserve the right to charge a reasonable fee for excessive, repetitive, or unfounded requests.

5. Your Choices

You can opt out of marketing emails at any time by clicking “unsubscribe” in our emails. You can also adjust your browser settings to limit cookie tracking. If you wish to review, update, or request deletion of your personal information, please contact us.

6. Data Retention

We retain your personal information for as long as necessary to provide our services, fulfill legal obligations, resolve disputes, and enforce our policies.

7. Security Measures

We take reasonable precautions to protect your personal information. While no online platform can guarantee complete security, we strive to implement safeguards to keep your data secure.

8. Third-Party Services

Our website may contain links to third-party sites or integrate with social media platforms. These external services have their own privacy policies, and we encourage you to review them, as we are not responsible for their practices.

9. Cookies & Tracking Technologies

We use cookies and similar technologies to analyze site traffic, remember your preferences, and improve your experience. You can manage your cookie preferences through your browser settings.

10. Compliance with Legal Requirements

We may disclose your information if required by law or if we believe disclosure is necessary to protect our rights, comply with legal processes, or prevent fraud or abuse.

11. Changes to Your Information

It is important that the personal information we have about you remains accurate and up to date. If any of your personal details change during your relationship with us, please notify us promptly so we can update our records accordingly.

12. Contact Us

If you have any questions or concerns about this Privacy Policy or how your information is handled, please contact us at: hello@heavenly.wtf